Christopher Lyon
founder
Christopher is a senior marketer with over 10 years of experience working in some of the world's biggest markets--Chicago, Tokyo, and Shanghai. He brings to Reno a unique set of skills to help startups and small businesses accelerate growth and breakthrough into viable companies.
Having worked with a diverse portfolio of multimillion-dollar brands, Christopher has been responsible for developing strategic marketing plans that align with client's business goals, launching media campaigns, and delivering strong ROI.
Christopher resides in Reno and works closely with his colleagues and advisors to deliver best-in-class service to Ascenditure clients. He received a Communication and Journalism degree from the University of Nevada, Reno. He is also PRINCE2 (PRojects in Controlled Environments) certified.
Dean Vetter
partner, strategy
Dean is a whip-smart jack of all trades and has a penchant for staying up late reading the latest on the digital marketing industry. His responsibilities run the gamut, from helping build high-level branding strategies to executing media campaigns and optimizing them.
Before Ascenditure, Dean had been helping local businesses grow since 2018. He's managed websites, optimized their presence through SEO, run paid media campaigns, and helped with community management.
Dean graduated from the University of Nevada, Reno with a Business Management degree and resides in Reno.
Kyle Wescott
Performance
Grandmaster of all things digital, Kyle has over 10 years of experience in performance marketing, lead generation, and sales.
Over the course of his career, Kyle has helped accelerate several e-commerce brands and managed over $2 million in advertising investments in just Google alone.
Kyle specializes in biddable media including but not limited to major platforms like LinkedIn, Google, and Facebook/Instagram.
Helping people find what they are looking for online is Kyle's passion. Whether it's connecting people to products, or businesses to solutions.
Ravi Shankar Bose
DIGITAL development
Ravi is the co-founder of creative technology company FuguMobile, Ascenditure's partner agency located in Shanghai, China. With 14+ years of China experience and 100+ brand solutions across the globe, Ravi has provided solutions for almost every business category.
Ravi is also the co-founder of the nonprofit organization Chaiti Arts Foundation. His philanthropic work focuses on expanding the reach of Indian classical performing arts in China and holding workshops in collaboration with prestigious Chinese cultural arts institutes.
Ravi has an MBA from the ICFAI Business School and an Electronics and Telecommunication Engineering degree from the Bhilai Institute of Technology.
alex altman
Advisor, Strategic Communications
Alex Altman has spent nearly 25 years helping people communicate effectively about things that matter.
Over the course of his career in public affairs and strategic communications, Alex has created briefs for the United States Congress, advised Fortune 500 corporations, and served as a consultant for cities, counties, special districts, water providers, public health agencies, nonprofits, and other public and private entities.
Alex is the architect of strategic outreach efforts that have resulted in more than one billion dollars of public support for crucial infrastructure projects and public health initiatives.
His work has been recognized numerous times by the Public Relations Society of America and the American Business Awards, among others. Alex has written for national publications ranging from New York Magazine and ESPN the Magazine to TIME.
Alex attended Columbia University in New York City and Philips Academy in Andover, Massachusetts, where he was a gold medalist in the National Latin Exam.
